Kira Rich

Global Senior Product Marketing Manager, Google

About this speaker

Kira is an equal parts data, experimentation & imagination-driven product marketing leader who's taken big-name brands to the top of their game. With a proven track record of marketing & product strategy for Fortune 500 brands and emerging tech alike (hello, AR/VR/XR and AI/GAN/LLMs), Kira is a pro at designing winning plans that boost brand equity, growth, revenue, and retention.

As a third culture kid (Kira has lived, studied, and worked in eight different countries across three continents), she brings a unique perspective to everything she does. Her academic background in philosophy and experimental psychology helps me craft powerful stories and enriching experiences that bring people closer together. 

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Getting personal with user personas: Storytelling with data

Kira Rich